Newspaper
New Straits Times
Full Page Black & White ROP, 33cm x 8 col
Media Value : RM11,100
Adwork Price : RM8,712
New Straits Times is one of Malaysia’s oldest and most established English-language newspapers, published by Media Prima Berhad. It provides national coverage of major news, business, politics, and lifestyle topics, reaching a wide audience of professionals, decision makers, and urban readers across the country. Advertising in the New Straits Times offers strong credibility and visibility, allowing brands and organisations to reach a broad and influential readership through a trusted and well-recognised national media platform. The readership of the New Straits Times mainly consists of urban, English speaking professionals, managers, executives, and business owners, making it a strong platform for reaching decision-makers and higher income audiences in Malaysia. Its readers are typically working professionals aged around 25–44, with many in white collar occupations and middle-to-upper income groups. The newspaper has a nationwide presence across Peninsular Malaysia and East Malaysia, with print circulation of around 30,000 copies and additional digital readership through its e-paper and online platforms, giving advertisers access to a broad and influential audience.
Who are the audiences?
Gender
Male,Female
Age group
15-19,20-24,25-29,30-34,35-39,40-44,45-49,50 and above
Languages
English
Income levels
below RM3k,RM 3k - 8k,RM 8k - 15k,RM 15k - 30k
Customers reach
5,700,000
Zones
National
Booking Policy
Booking Terms
Material Submission Format
To submit a print advertisement to New Straits Times, the artwork should be supplied as a high-resolution, print-ready PDF set in CMYK colour mode (even if the ad is black and white). All images should be at 300 dpi resolution, and all fonts must be embedded or converted to outlines to prevent text errors during printing. The PDF should be created at the exact booked advertisement size using the newspaper’s column measurements—for example, an 8-column ad is about 26.1 cm wide, so a 33 cm × 8 column ad would be roughly 26.1 cm (width) × 33 cm (height). The file should not include RGB colours, low-resolution images, or missing fonts, as these can cause printing issues on newsprint.
Material Submission Guidelines
Advertisements submitted to New Straits Times must comply with Malaysian laws and general advertising standards. All advertisements should be legal, accurate, and not misleading, and must not contain content that is defamatory, offensive, or sensitive to race, religion, or public interest. The advertisement must also be clearly identifiable as an advertisement and should not imitate editorial or news content. Advertisers are responsible for ensuring they have the rights to use all images, logos, and trademarks included in the ad, and certain industries (such as financial, medical, or property advertising) may require relevant approvals or disclaimers. The publisher reserves the right to request amendments or reject advertisements that do not meet these guidelines.
Cancellation Terms
Pembatalan secara amnya tidak dibenarkan. Namun begitu, kami sedia mempertimbangkan permohonan pembatalan dalam keadaan tertentu, berdasarkan penilaian kes demi kes. Cancellations are generally not permitted. However, exceptions may be considered on a case-by-case basis, at our sole discretion.
Booking Lead Time
5 working days
Similar Languages: Packages in related languages
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Astro PMEBs Flexi Package 8 weeks (20 sec) - 1,618x 20sec commercial spots in Astro Awani, Asian Food Network, AXN, BBC Earth, HGTV, HITS Movies, Lifetime, PRIMEtime, SHOWCASE MOVIES, Astro Arena
Media Value : RM4,798,200.00
Adwork Price : RM121,212.00
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Astro PMEBs Flexi Package 6 weeks (15 sec) - 1,618x 15sec commercial spots in Astro Awani, Asian Food Network, AXN, BBC Earth, HGTV, HITS Movies, Lifetime, PRIMEtime, SHOWCASE MOVIES, Astro Arena
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The Star
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The Borneo Post
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HITZ
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Adwork Price : RM2,800.00
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Astro PMEBs Flexi Package 6 weeks (30 sec) - 1,618x 30sec commercial spots in Astro Awani, Asian Food Network, AXN, BBC Earth, HGTV, HITS Movies, Lifetime, PRIMEtime, SHOWCASE MOVIES, Astro Arena
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The Borneo Post
Half Page Horizontal Full Color ROP, 27cm x 10 col (32cm [height x width] Half Page Horizontal Full Color ROP, 27cm x 10 col (32cm [height x width]
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HITZ
SME 360 Nothern HITZ 1 week - 70 x 30 second spots across Monday - Sunday (6am - 12pm) 1 week Nothern
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Adwork Price : RM7,700.00
MIX
SME 360 Southern MIX 1 week - 70 x 30 second spots across Monday - Sunday (6am - 12pm) 1 week Southern
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Adwork Price : RM4,200.00
Similar Listings
New Straits Times
Full Page Black & White ROP, 33cm x 8 col
Media Value : RM11,100.00
Adwork Price : RM8,712.00