Banner advertising for brand awareness is a digital marketing strategy that uses visual ads (banners) placed on websites or apps to introduce and strengthen a brand’s identity among targeted audiences. The main goal isn’t immediate sales, but to ensure your brand is seen repeatedly by relevant users — helping them recognize, remember, and trust your brand when they’re ready to make a purchase. With eye-catching design and placement on relevant sites, banner ads help build credibility, boost visibility, and establish a strong brand presence in the minds of consumers.
We also offer advanced targeting options by age, gender, language, location, and interests. With interest-based targeting, advertisers can select from categories such as arts, automotive, finance, parenting, food, gaming, pets, sports, travel, and many more. This level of precision allows you to reach the right audience with highly relevant messaging, ensuring your ads connect with people who are genuinely interested in your products or services. We also offer advanced targeting options by age, gender, language, location, and interests. With interest-based targeting, advertisers can select from categories such as arts, automotive, finance, parenting, food, gaming, pets, sports, travel, and many more. This level of precision allows you to reach the right audience with highly relevant messaging, ensuring your ads connect with people who are genuinely interested in your products or services. When you purchase this package, your banner ad will receive 1,500,000 guaranteed impressions — meaning your ad will be displayed 1,500,000 times to YOUR selected targeted users across selected websites. An impression is counted every time your ad appears on a user’s screen, creating repeated exposure that reinforces brand recall.
Gender
Male,Female
Age group
15-19,20-24,25-29,30-34,35-39,40-44,45-49,50 and above
Digital Targetting
1,500,000 Impressions
Languages
Malay,English,Chinese,Tamil
Income levels
below RM3k,RM 3k - 8k,RM 8k - 15k
Customers reach
30,800,000
Zones
National
Display banner ads must follow the specified dimensions: 300×250, 336×280, 728×90, and 320×50, with a maximum file size of 400KB. Accepted file formats include JPEG, PNG, and GIF. Creatives that have partially white or black backgrounds must include a clearly visible border in a contrasting color or animation to ensure proper visibility against the website background. For animated GIFs, the recommended duration is less than 30 seconds to maintain user experience and compatibility.
All creatives must comply with Malaysia’s advertising policies, including restrictions on misleading content, clickbait tactics, and the promotion of prohibited products or services. If a banner ad visually blends into the background of a website, it must include a clearly defined border. A strong call-to-action is recommended. Creatives must not auto-expand or auto-play sound. Final landing page URLs must be provided, and they should function correctly across all major browsers and devices.
No cancellation
5 working days
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Adwork is not an agency!
Adwork is a MarTech platform powered by Nielsen that brings SAAS and PAAS together.
We understand that knowing your target audience is crucial in advertising. Through Adwork.io powered by analytics using Nielsen Consumer & Media View (CMV), you can have valuable insights that will help you understand your target audience’s media consumption, enabling you to make informed decisions and confidently advertise.
We are dedicated to empowering SMEs with actionable insights leading to effective media buying / strategies.
Welcome to the world of Adwork.io, where your business growth is our priority.