Radio
Lite
SME 360 East Coast LITE 2 weeks
Media Value : RM4,200
Adwork Price : RM3,800
70 30s spots across Monday - Sunday (6am - 12pm) 2 weeks East Coast
LITE FM attracts 797 K Malaysians weekly on radio. The brand plays a carefully curated playlist of relaxing favourites from the 80’s 90’s and today while discussing topics that matter – real people real lives real stories.
Who are the audiences?
Gender
Male,Female
Age group
25-29,30-34,35-39,40-44,45-49,50 and above
Languages
English
Income levels
RM 3k - 8k,RM 8k - 15k,RM 15k - 30k
Customers reach
797,000
Zones
East Coast
Booking Policy
Booking Terms
Material Submission Format
wav file + Approved Radio Scripts
Material Submission Guidelines
5 working days prior to first airdate
Cancellation Terms
No Cancellation
Booking Lead Time
3 weeks prior to first campaign start date
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