Material Submission Format

File formatMP4, MPEG, AVI, or MOVRatios- Vertical (recommended) - 9:16 aspect ratio, ?540*960px- Landscape - 16:9 aspect ratio, ?960*540px- Square- 1:1 aspect ratio, ?640*640pxFile weightless than 100MBVideo length0-60 seconds. *Recommended length is 9 to 15 seconds.Bitratehigher than 2,500 kbpsAccount Name - Within 10 characters (one line) is recommended. - Maximum is 20 characters.- Space and punctuation will be counted as characters. - Emoji is not allowed.Profile photo- Format: JPG- Size: 98x98, no larger than 50KBLanding URLRequiredOther Requirements/ Recommendations:- Please place key elements like ad copy and CTA in the center of the video. Otherwise it may be covered or cropped.- Please don't place logos or ad copy at the top of the creative, otherwise it will be covered.- All video creative must have a background sound.- No watermarks (including the TikTok watermark) are allowed in the video creative.Ad Caption Length:It is recommended to be within 4-60 characters, or less than 3 lines, up to 20 characters per line. Otherwise ad caption may not be shown in full length.*Note:Hashtags, space or punctuation will all be counted as characters. If emoji is used in the caption, please use emoji v.11; emoji might look different across different devices and operating systems.CTA (Optional)Default CTA is “Learn More”Other CTA options:Download; (2) Shop Now; (3) Sign Up; (4) Contact Us;(5) Apply Now; (6) Book Now; (7) Join this Hashtag; (8) Watch Now; (9) View videos with this effect; (10) Read more; (11) View now; (12) Donate now; (13) Get quote; (14) Order now; (15) Play game; (16) Install now; (17) Get showtimes; (18) Listen now; (19) Interested; (20) Subscribe; (21) Get tickets now; (22) Experience now; (23) Pre-order now; (24) Visit store

Material Submission Guidelines

Ads must use Bahasa Melayu or English and ensure full consistency between the ad content and landing pages, including product details and pricing. All ads must comply with the Malaysian Communications and Multimedia Content Code and relevant consumer protection laws. TikTok strictly prohibits political advertising, misleading claims (like miracle cures or unrealistic promises), and offensive or culturally insensitive content. Ads targeting regulated industries such as finance must be backed by proper licensing from Malaysian authorities. Creatives must meet TikTok’s quality standards—videos should be clear, appropriate in length (5–60 seconds), and avoid pop-ups or overlays that can’t be dismissed. Additionally, advertisers must not use copyrighted material without permission or negatively compare brands.

Cancellation Terms

no canellations allowed

Booking Lead Time

30 days